Website Design

Our approach to website design starts with building an understanding of your business and the objectives you have for a website.

Designed to be discovered

From this outcomes based start we develop a specification for website that includes:

  • The objectives market positioning and call to action
  • The keywords and phrases to be used
  • The number of pages and an outline of each page’s content
  • The colours, graphics and fonts to be used

We craft our websites in WordPress (the most popular platform for websites and used by organisations such as The New Yorker and BBC America). Our website designer, Oliver Hill, builds each website to ensure it meets your requirements, loads quickly and is responsive – that is adapts gracefully to display on different device types – such as mobiles, tablets and PCs / Macs.

As we develop the website we take into account your two audiences – people and “search bots”. Obviously the website needs to appeal to humans, but on its own this is not sufficient. We need to ensure that the website contains those design elements that the search bots look for to give your site prominence on a search page – this is where SEO starts – at the build phase.

In addition we take care of the “hygiene factors” such as registering the domain name, obtaining the HTTPS certification and the legally required GDPR privacy statement and cookie notice.

Our Reviews

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  • Really great, they are there when we need them

    "PAAC IT provide a managed service for our PCs on a fixed monthly charge. Really great, they are there when we need them"

    Julia Macquisten - Owner
    Lucas Field Media
  • Richard and his team at PAAC IT are very prompt

    "PAAC-IT provide and maintain our Apple Macs and Macbook Pros. Richard and his team at PAAC IT are very prompt and responsive when we need help, and a pleasure to work with"

    David Alden - Director
    Alden Holmes
  • The team at PAAC-IT is very competent and keep our IT running smoothly

    "Our business is highly dependent on computer technology – all the way from design and creative software platforms to administration processes. PAAC-IT set up and configured our mix of PC and Apple computers, file servers and security software and now keep it running. The team at PAAC-IT is very competent and keep our IT running smoothly"

    Edward Green - Director
    Milly Green
  • Both Darren and Connor were extremely helpful and patient.

    "I was having trouble making Skype calls to my son. Both Darren and Connor were extremely helpful and patient. They were so kind to get the computer in and out of the car for me - i couldn't have done this on my own as i am disabled"

    Jane Nightingale
  • Darren was professional and helpful with successful result

    "On moving house we required help of PAAC to coordinate a tablet, PC and laptop with new security and email addresses and to ensure transfer of old contact details etc. Some of this work was undertaken by Darren in the Midhurst shop and some at our new address. Darren was professional and helpful with successful results. PAAC also followed up with care to ensure that all was well. "

    A satisfied customer
  • They clearly understand Macs and have given me good advice

    "I have been dealing with PAAC IT, mostly in their Midhurst Office, but also in Haslemere, for the past three or four years. They clearly understand Macs and have given me good advice, and sorted out various issues for me. Things did go wrong with the network wireless adapters I had bought from them, but they were quick to ensure they were checked and replaced without a problem, and they followed up with me a month later to ensure all was OK. That’s good customer service!"

    James Tree
  • Dynamite, goes the extra yard every time

    "Dynamite, goes the extra yard every time, reliable and essential support to my business."

    Lawrence Mullen
    The Talking Trade
  • Good, dependable, brilliant, local

    "Good, dependable, brilliant, local"

    Anneke Clegg
  • I have received first class service on each and every occasion

    "I have been using the services of PAAC IT for over two years. During this time I have found the staff to be courteous, understanding, and very efficient. I have received first class service on each and every occasion – from keeping my ancient computer running, to advising and supplying a suitable replacement when it eventually crashed. All my transactions have been with the team in the Haslemere shop where Richard, Mark, Darren and Oliver have addressed my computer difficulties with great patience and kindness. To them I am eternally grateful."

    Derek Smyth